Frequently Asked Questions: Facebook

1.11 Billion users. 665 Million daily active users.
765 Mobile users. 50 Millions business pages.

What is Facebook?
Facebook is an online community with profiles for people and businesses. Facebook is the world’s most popular social networking website. It makes it easy for you to connect and share with your family and friends online. Facebook has even helped the web become more open and social. Profiles include information and pictures about the user. Facebook members have the ability to message each other privately and publicly, as well as play games and shop.
Why is Facebook important for my business?
Facebook makes is easy to share information about your business instantly with large groups of friends and customers. Links, videos, and images can all be shared with a click or two. Depending on their settings, after someone clicks the “Like” button on your page, each action you make to your own page will show up on their page. This means their friends can see what happens on your business page even if their friends have not “Liked” your business page yet. Businesses have the ability to collect customer information and sell products on Facebook, as well as create pages that capture customer information, like email newsletter signups and sweepstakes.
What if there is more than one Facebook page for my business? Can I consolidate the pages?
Unfortunately there is no way to claim all the pages out there which pertain to your business. However, there are a lot of things you can do to make your profile the “official” one. Include as much information as possible about your business. Use your logo as your profile picture and keep all links very relevant to your business. Encourage people to “Like” your Facebook profile on your website and in your store. The more people who “Like” your business, the more official it will look.